美国在线 Offers Best Practices for 在线直播
The good news about live streaming video is that companies can now pull off an event at any budget. At the recent 流媒体 West conference, Dylan Armajani, a live streaming specialist with 美国在线, told the audience what his team could do when money wasn't a concern.
"Probably about two months ago we did a live stream of an Alicia Keys concert, 比肯剧院的现场直播. 它是与 Vevo, and I think for us that kind of demonstrates probably the best we could possibly do in terms of redundancy and really making sure we knew what we were doing,阿玛贾尼说.
Keys的演唱会, 美国在线直播1080p视频, using a satellite truck to send the signal to Los Angels, and fiber lines to stream back to their New York offices. Since the team was working with a new sponsor, they wanted to make sure nothing went wrong: video-on-demand files were encoded on the truck, as well as at each transmission endpoint. In the end, the event went flawlessly.
"As far as what we do, that kind of demonstrates the best, the high end. When you give us any budget, that's what we can do," noted Armajani. He then showed the audience a video montage of other live 美国在线 streams, many done with far smaller budgets.
"No matter what your budget is, you can do something," Armajani said. 他建议 LiveU的 backpack systems for streaming live on a budget.
"We recently started using a LiveU pack a lot, and it's not perfect -- sometimes the stream breaks -- but it's really cheap and you can basically go anywhere with it. A satellite truck might cost you 20 grand for the day; this'll cost you two grand to rent for the week or two grand per month if you're going to sign one for the year,阿玛贾尼说. He uses it to send a signal back to his studio, then broadcasts it with a 思科媒体 编码器 处理器.
For more live streaming tips, watch the full presentation:
Best Practices for 在线直播
生产商s are taking advantage of new technologies, 工作流, and production methods to create successful live events. This session discusses the entire webcasting workflow, including how to get the video signal from the site to end user; how to build an audience; when to use multibitrate streaming; strategies to consider for reaching mobile devices, and how to leverage social media platforms. Presenters in this session are the ones in the trenches, producing some of the live events you see on the web today.
Moderator: Jon Orlin, Executive 生产商, TechCrunch
Speaker: Dylan Armajani, 在线直播 Specialist, 美国在线
Speaker: Alden Fertig, Product Manager, Broadcasting, Ustream
Speaker: Adam Schneider, Live Event 生产商
Speaker: Victor Borachuk, Executive 生产商, Director
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